It’s pretty apparent that Raymond Gid (1905-2000) was a God-fearing man if you judge him by some of his stark, dramatic movie poster designs that reflect deep religious overtones.

Blessed with a mastery of typography, Gid went on to publish a number of books on liturgical and medieval texts — but he did not look down his nose upon commercial illustration, as he later created a set of famous advertising posters for Bally.